A car for every Canadian
Illustrating infinite energy from nature
Client
General Motors
Client | Hanwha Q CELLS
Project
2017 Canadian Auto Show Tour
Client | Hanwha Q CELLS
Description
Four brands, seven cities, and a global audience. Each GM brand brought its’ own difficulties and had the same expectation of Detroit, New York, and LA.
Client | Hanwha Q CELLS
Chevy Highlights New Vehicles and New Tech
Buick Brings Concepts to Canada
Every Detail Considered
Each brand had their unique needs and expectations in the Canadian market. All four had releases and press conferences that needed specific creative and management.
Managing a team of 2D, 3D, and interior designers as well as agency relationships, we were able to bring a consistent brand translation to this unique and important market.
John Griffith
Creative Director
griffithjm1@gmail.com
586.850.4083
