The Best Version of a Coke
Illustrating infinite energy from nature
Client
Coca-Cola
Client | Hanwha Q CELLS
Project
McDonald's Worldwide Convention 2022
Client | Hanwha Q CELLS
Description
Showcasing what makes the iconic McDonald's Coca-Cola the world's most perfect beverage.
Client | Hanwha Q CELLS
Embodying Effervescence
The biggest exhibitor at McDonald's Worldwide Convention is required to show up with a bang. Coca-Cola came to the event with a simple mission: to showcase what makes a McDonald's Coke so much better than the rest.
The space is defined by a centralized bar, hugged by more than 60' of digital real estate. Pull up for an ice-cold Coke while you watch a chandelier of Coca-Cola bubbles dance above you as if you were in the glass itself.
Navigate throughout the space to understand Coca-Cola's commitment to innovation. Throughout the space are demonstrations that tell stories of the value of the Coca-Cola partnership, the marketing that keeps McDonald's busy, and the commitment to keep the McDonald's Coke uniquely amazing.
Continued Partnership
An iconic brand continues to innovate from event to event. With messaging that demonstrates a commitment to greatness, innovation, and the importance of culture being consistent, Coca-Cola relies on theme and experience to ensure the event lives up to the brand.
John Griffith
Creative Director
griffithjm1@gmail.com
586.850.4083
